Where I muse about just about everything...
From the weather in Texas, to my kids, pets, travel and friendships. Basically, about life. And oh yeah, about my Coquette Bath & Home™ products, too.
Every industry has phrases and sayings that are unique. Most of the time, these are banal. No problem. No foul. But sometimes, well, they are very problematic.
In the candlemaking world, the one phrase that makes me really very crazy is 'triple scented'. Why? Well, because it, at best, misleading. At worst, it is ignorant. Let me explain. But first, a little history lesson.
Some time back in the misty past (think wide shoulder pads) the candlemakers of the world were given a gift. A new wax was introduced. A formulated blended product that had the ability to hold more fragrance oil (about triple the current popular wax...) and yield a superior product. The candles made from that wax were stronger, burned well and were very very VERY popular with customers.
And that just makes sense. After all people are burning candles, or melting wax like my Nuggets™, for scent. So a candle that packed the fragrancing power of 3 in one...well, you can see the allure.
(chemistry note: fragrance oil is held within the wax, molecule next to molecule. And a wax can only 'contain' 'so much' oil before it cannot. The result is a seepy weepy mess that probably smokes like crazy and also maybe won't even burn well...)
Of course, let's assume that you are the owner of one of the OTHER wax making companies (and yep, there are a few of them, even today). And all of a sudden...you weren't selling wax. Not a box. Everyone was buying the other guy. Well, it wouldn't take you long, would it, to reformulate so that your wax also had the same benefit.
After all, if you didn't...well, you wouldn't be in business.
Okay, enough history. Flash back to modern time...and chandlers (candlemakers) are STILL using this outdated term. Heck, some even incorporate the name into their business! And it is confusing. And it is misleading and dagnabit, it is plain wrong.
There is absolutely NO way that someone could put triple the scent into a candle that I do. Truly. I weigh out my oils, after all, and I know, to the gram, EXACTLY how much fragrance that wax can hold. I go to that point, and no more. After all, I don't want you to get a nasty weepy mess. I want you to enjoy a great candle.
Of course, I could be snarky now, and go 'triple what, triple zero is still zero'. And that's also true.
And, then you get to the candles that are 3 scents in one. Yes, they could properly be termed 'triple scented' but honestly, once again, there's that confusing bit. I prefer to call them stacked candles. And after all, they are. One scent stacked over another one.
So, the next time you see someone posting their triple scented candles or wax melts...keep in mind a few things. There's no way that's possible. That they are either ignorant of the truth (and do you want to spend your hard earned cash with someone who isn't even aware of this reality) or they are trying to confuse you. If they are trying to say 'strong', well there is just a better way. Say strong. Simple. Amply fragranced. Incredible aroma. See, one can do far better than triple scented!
And now, a gratuitous shot of my jar candles. Yep, they are strongly scented. Yep, they fill the room with fragrance. My wax melts, Nuggets™ ditto. But nope, they are not triple scented. Unless I stack 3scents on top of one another. And sometimes I do.
Now you know.
Creative. Witty. And usually somewhat wise. Mom of 2. Heritage: French & German. Born in the UK and raised in the USA.